In the INVU photoshoot, Taeyeon adopted a maximalist, high-fantasy look inspired by Greek mythology. Key pieces included:

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The incident had a significant impact on Taeyeon and SNSD, with both the group and the individual member facing intense scrutiny and attention. Taeyeon, in particular, was subjected to online harassment and criticism, with some netizens questioning her integrity and reputation.

Transparent vinyl boots, glossy latex gloves, and a dress made entirely of repurposed screen protectors. Taeyeon stands inside a mirrored infinity room where every reflection is slightly out of sync. The gallery text reads: “Is this a photo of her, or a photo of the idea of her?”

Navigating Taeyeon’s style gallery reveals five distinct fashion personas. Each represents a different “fake” narrative.

The photos were created to damage Taeyeon's reputation.